Talk about coincidences. Last week I downloaded Expensify’s expense report app to my Blackberry. Recovering from some frustrating bookkeeping - the worst part of which was my expense reports – I hoped the service would live up to its promise to create “expense reports that don’t suck.” Within hours, I received a personal email from one of their developers, Michelle, welcoming me to Expensify and offering to answer any questions. This was not one of canned “we value you as a customer” emails.
I was impressed.
Then a few hours later, as I was tweeting about my “so far, so good” Expensify experience, I got an email from another team member who was unaware that I had just become a customer, but was reaching out to me as a writer to see if I would like to do a story about the fact that they company had just closed a second round of funding. So I asked founder David Barrett to share lessons he learned while successfully raising money – twice – in a lousy economy.
Y
